Bell Flavors & Fragrances – Your competitive advantage
Bell’s Marketing Team offers global knowledge about FMCG markets, products, flavor and fragrance trends as well as knowledge about consumer behavior and lifestyle trends worldwide due to our global database and information pool.
Tasks & Responsibilities
International Market Research and Trend Presentations
We build a picture of general trends using our global network, several databases from commercial suppliers, the internet, technical press, media, trade shows, supermar-kets and government statistics. With facts about market size, volume, structure, saturation, leader and growth we are able to develop products that are up to date and meet todays trends.
As additional information to our customized flavor and fragrance presentations we offer facts about products, new and future developments, packaging and price, ingredients and other specific additives.
Organization of Trade Shows
Bell’s Marketing organizes and realizes international exhibition and congress attendance, e.g. Food Ingredients Europe, Ingredients Russia, Food Industry Minsk, In-Cosmetics, BeautyWorld Middle East and the World Perfumery Congress.
At these trade shows Bell provides technical support, information, new trends and personal contact with our company. Please visit us!
Organization of Workshops and Seminars
Bell offers seminars and workshops which are mostly tailor-made for customers´ interest. Examples include: Flavor Workshops, Fragrance Workshops and Product Workshops (depending on customer wishes). Here we give customers the opportunity to have a look “behind the scenes” and to experience our daily work.
Analyze Market Samples and Bell Products
For product evaluation Bell’s Marketing Department analyses finished market products in different segments regarding pricing, packaging, positioning and distribution. With this information Bell is able to develop new concepts that meet current market trends.