Capabilities

Corporate Overview

A Formula For Success

We thrive on helping our local and international customers and their brands manage the challenges of product development. Helping you find the right flavor or fragrance is just part of the story. At Bell, we take an all hands-on deck approach to finding solutions and creating opportunities that help you succeed. Our whole team is there for you from start to finish and beyond—it’s just the Bell Way of doing business.

We obsess about flavors and fragrances so you don’t have to! We immerse ourselves in our craft to attain deep knowledge of market dynamics and analyze consumer insights so we can build a base for creating successful market products as well as functional solutions for current market needs. Whether preparing a trend presentation to help guide your product development , sharing insights from our Spark program to inspire innovation, or customizing a technology to support product performance, our successful approach to is based on a high level of customer service and proactive troubleshooting.

Departments

Flavors

Quality and innovative flavors for application in beverages, bakery, confections, dairy, savory, pet/animal care, and oral care. Bell offers flavors in liquid, powder, spray dry, and paste forms, and our technology capabilities include flavor enhancers and modifiers, masking agents, bitterness suppressors, heating and cooling agents, salt reducers, and replacers/extenders for vanilla, cocoa, honey, and sweeteners.

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Fragrances

Unique, innovative fragrance creations, oil or water soluble, encapsulates, and dry blends for personal, air, pet, household and fabric care products.

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Botanical Extracts

Belltanicals® offers botanical extracts, botanical infusions, all-natural essential oil blends, certified organic extracts, and NOP-certified organic essential oil blends for personal care and food grade products.

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Ingredient Specialties

Commercial quantities of raw materials for flavors and fragrances including natural chemicals, aroma specialties, aroma chemicals, and citrus concentrates.

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The Difference is in our People and Processes

Workshops

We offer flavor training to educate our customers on how to get the most from our products for their products.

Access

We act as the conduit with you between our various departments but we promise we won’t get in your way when it’s time for one on one technical talk. Bell’s flat organization makes it easy to access any employee for quick project facilitation.

Collaboration

We also collaborate with our international marketing colleagues to better understand consumer preferences in each region. This approach gives new meaning to “thinking global and acting local” and gives us first hand trend research that is direct from the source.

Your Outsourced R&D department

We understand the time and capital issues facing your R&D department. We are here to supplement your team with our experienced applications experts.

Food Grade Botanicals

We offer food grade botanicals for use in our flavors and in your applications like nutraceuticals, beverages, energy shots and energy bars.

On the Road or Across the Globe

Our research chefs regularly participate in local food excursions to develop concepts to inspire customers. Tasting street foods near our international locations gets our creative juices flowing and allows us to jump right into the local kitchen to start cooking. We also have flavor chemists in Canada, Mexico, Europe, and Asia that share ideas and culinary trends. Learning from our international counterparts gives us an edge in flavor creation.

Speed and turnaround

We don’t mean to brag but we constantly get feedback from our customers saying how responsive and customer driven we are. We challenge you to challenge us.

Strength in (small) numbers

Our flavors are distinct and unique and we’d put them up there with the best. And ordering from us isn’t a major commitment – we want to make it as easy as possible for you to experience the excellence of Bell’s flavors, so our minimum order quantities are comparably small.

Top Note Specialist

Unique to Bell is our savory top note specialist. Whether evaluating our savory flavors or creating authentic and aromatic flavors, our expert knows a thing or two about flavor impact. In need of a signature flavor profile, you can count on our team to deliver. We told you we are serious about authentic flavor.

Authentic or Duplication

We are experts at duplicating flavors and creating authentic flavors and exotic profiles. So whether you need a secondary supplier or want to create something totally unique, we are the partner you can trust.

Flavor and Fragrance Experts

Our worldwide team draws from decades of experience to bring you the best products, services and experiences. At Bell, everyone is a family member. We have centered our business focus around our employees and customers to always ensure they are treated with the respect that every family member deserves.

Analytical Services

Whether it’s the isolation of aroma chemicals from a living flower, or reverse engineering the flavor profile of freshly baked bread, Bell’s Analytical Services team utilize several chromatographic techniques to characterize compounds in anything that one can taste or smell.

All clients receive analytical support throughout . Bells Analytical Services team works with you throughout the lifespan of partnership to ensure your products are performing properly. This includes getting industry insights and updates as the market evolves.

Flavors

Our flavor capabilities include: flavor creation, new product development, trend presentations, custom analysis, pairing suggestions and other product development support services for application in beverages, bakery, confections, dairy, savory, pet/animal care, and oral care. Bell offers flavors in liquid, powder, spray dry, and paste forms, and our technology capabilities include flavor enhancers and modifiers, masking agents, bitterness suppressors, heating and cooling agents, salt reducers, and replacers/extenders for vanilla, cocoa, honey, and sweeteners.

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Fragrances

Close collaboration between all departments allows us to offer products which are both innovative and functional. Benefit from our expertise and our overall concepts. From creative marketing ideas, fragrance compositions tailored to your preferences to comprehensive documentation, we will awaken your imagination and offer a full service. The Bell difference is not only in the technology, but in the passion of creating the perfect fragrance for our clients.

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To learn more about region specific capabilities please click on a country flag below